My name is Saskia, and I created Hay & Moon to help people preserve, explore, and express what matters most.

My path to this work began with loss and with a question that stayed with me long after the formal moments had passed: not only how we say goodbye, but how love continues.

For our family, the answer was found in small acts of remembrance. A life story carefully captured in a photo book. Thoughtfully chosen planting at a gravesite. Intentional moments woven into everyday life. Those experiences taught me that what we treasure most is rarely what we own. It is the stories we carry, the memories we share, the people who shape us, and the words we take the time to say.

That belief sits at the heart of Hay & Moon.

Through writing, conversation, and carefully designed experiences, I help people create space for reflection and expression. Sometimes that takes the form of a letter. Sometimes a life story. Sometimes a conversation that has been waiting to happen for years. Whatever form it takes, the intention is the same: to honour what matters and give it a place to live beyond the moment itself.

Several times a week, I volunteer at Issoria Hospice & Thuis in Leiden. There, I spend time with people in the final chapter of life and with those who love them. Again and again, I am reminded that what matters most is rarely material. It is presence, connection, and the feeling of being known and loved. That perspective shapes everything I create through Hay & Moon.

Alongside this work, I am an academic researcher and designer with a human-centred approach. I also hold certificates in End-of-Life Doula Care and Companion Animal End-of-Life Doula Care from the University of Vermont.

The name Hay & Moon is a quiet nod to family, inheritance, and the generations that came before us. It reminds me that we are all part of a longer story, and that what we pass on with care often travels further than we realise.

If you feel there is something within you that wishes to take shape, a memory, a story, a letter, or simply a feeling that deserves more attention, I would be honoured to walk alongside you for a while.

With attention.

With intention.

In your own time.